AI Automation & E-Commerce Website for a Lifestyle Brand


AI-Powered Campaign Optimization for NIX Filtered Showers
NIX wanted to integrate AI into their sales pipeline but lacked a clear strategy. By integrating Claude AI custom nodes we built an AI-focused site that explained their services, showcased case studies, and positioned them as innovators in their industry.
Struggling to Capitalize on AI Advantages
The company knew AI could optimize ad spend and automate reporting, but they struggled to integrate this into their original sales pipeline. Their old website correctly utilize AI services to generate and close more sales.
How can we capitalize on advancements in AI and increase our sales volume?
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SOLUTIONS
AI Automation Solutions and "Speed to Lead" Web Integration
We customized the NIX sales pipeline with:
Instant 24/7 Qualification: Deployed an intelligent, round-the-clock chatbot to instantly engage website visitors and identify high-intent leads in real-time.
Zero-Latency Routing: Utilized AI to analyze incoming lead data instantly and automatically assign prospects to the best-suited sales representative within seconds.
Autonomous Outreach: Activated an AI Sales Development Rep (AI-SDR) to deliver immediate, personalized follow-up messages the moment a lead triggers a high-value action.
Frictionless Scheduling: Integrated automated calendar booking, allowing qualified prospects to schedule meetings directly with human agents during the initial AI interaction.
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RESULTS
More Trust, More Deals
With their new AI-focused site, the company generated a higher sales volume with less ad spend and built credibility fast.
40%
Increase in ROI
3
New retainer
2x
Website engagement
It feels like we hired a new, hyper-efficient team member who never sleeps! The hours saved on manual data entry alone have justified the investment.

Owen Rourke
CEO, PUA LANI DESIGNS







